Xbox and Adidas Unveil New Sneaker in 20th Anniversary Collaboration

Our first console-inspired sneakers collaboration was announced last month by adidas. Today we’re excited to continue that partnership by unveiling the second sneaker – The Xbox 360 Forum Mid –This is the Xbox themed sneaker that fans can purchase now in Canada and the U.S.

The Xbox 360 Forum Mid, which features a variety of throwbacks and Easter eggs fans will enjoy, is truly a tribute to the console that made gaming so popular. Drawing inspiration from the original Xbox 360 console’s colors — white, silver, and green — the incredible details highlighted throughout the sneaker represent a playful celebration and nod to the vibrant history of Xbox.

On the strap, you’ll note the Xbox 360 disc tray, along with the classic 360-era Xbox button design on the shoe’s outer side and the console’s air vents on the inner side. Additionally, the heel features references to the Xbox 360’s distinctive removable hard drive and memory unit slots. Fans will enjoy a variety of hidden details and can discover many more.

The limited release of adidas Originals by Xbox – Xbox 360 Forum Mid, complete with four additional pairs of laces in red, yellow, green, and blue (representing the face buttons of the Xbox 360 controller), will be available to purchase in the U.S. and Canada on November 4 at 7:00 a.m. PT via adidas.com.

Additionally, as part of our “Always Played In. Never Played Out.” program, which celebrates three distinct eras of Xbox history, Xbox and adidas fans can jump back in time with In QueueA virtual experience that allows you to revisit the glory days of gaming, the Xbox 360’s launch. It won’t be around for long, so check out www.neverplayedout.net for a nostalgia trip and chance to win exclusive prizes.

Follow @XboxFollow us on Twitter to get the most recent sneaker releases and join the party for 20Th anniversary of Xbox and Halo broadcast on November 15, where we’ll share the official details of the exclusive third and final sneaker inspired by Xbox Series X – available for fans to purchase globally.


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