Microsoft and Nvidia sign deal to bring Xbox PC games to GeForce Now
Microsoft and Nvidia have inked a deal to bring the Xbox maker’s PC games to cloud-gaming service GeForce Now, the companies jointly announced Tuesday. The deal will also bring Activision Blizzard’s games, including the Call of Duty franchise, to Nvidia’s cloud-gaming service should Microsoft’s proposed acquisition of Activision Blizzard go through.
In a news release outlining the 10-year deal, Microsoft and Nvidia said their agreement will let players “stream Xbox PC titles from GeForce Now to PCs, macOS, Chromebooks, smartphones and other devices.” According to Nvidia, GeForce Now has more than 25 million members in over 100 countries.
While the agreement did not include specific titles for Xbox PC, the company indicated that they would consider including games such as “The Last of Us” and “The Next Generation”. Halo Infinite, Forza Horizon 5, Microsoft Flight SimulatorThese include other first-party products that are well-known. The deal could also see the return of Bethesda Softworks-published games to GeForce Now, which were removed — alongside a host of Activision Blizzard titles — three years ago.
Brad Smith, Microsoft vice chairperson and president of Microsoft announced the deal at a Brussels press conference. There the company met with national antitrust officials as well as representatives from the European Union to help push the $68.7B acquisition Activision Blizzard past regulatory authorities. The deal with Nvidia comes the same day that Microsoft announced it has signed a “binding 10-year legal agreement” to put Call of Duty on Nintendo platforms.
In January, Nvidia reportedly expressed concerns with the U.S. Federal Trade Commission that Microsoft’s proposed buyout of Activision Blizzard could hinder competition. Nvidia’s GeForce Now is a competitor to Microsoft’s Cloud Gaming initiative, which brings Xbox and PC games to a variety of devices, including smartphones. Nvidia reportedly did not directly oppose the deal, but stressed the need for open and equal access to Activision Blizzard’s games.
On Feb. 8, the U.K.’s Competition and Markets Authority announced it had “provisionally concluded” its investigation into Microsoft’s acquisition of Activision Blizzard, and decided the deal could harm competition in the games market in a way that would have an impact on gamers. The CMA found that the deal would stifle the competition in the rapidly growing market for cloud gaming.
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