Bros review: Billy Eichner’s gay rom com is history, but also hilarious

There’s been a lot of Making History bandied about in the marketing onslaught leading up to the premiere of BrosThe new movie, written and staring Billy Eichner. It’s “the first gay romantic comedy from a major studio featuring an entirely LGBTQ principal cast,” with Eichner being touted as “the first openly gay man to write and star in a major studio film.” The oddly self-serious campaign, the kind of buzzy heralding of importance that would typically accompany an award-bait prestige drama, seems to undercut the simple revolutionary act of just making another studio rom-com, this time centered on two dudes in love.

Sitting down and watching the film, however, it’s clear this tension between the important and the conventional is the defining conflict of the film. It has its strengths, however. Bros is a bit of a frustrating watch, a lovely Nora Ephron-esque charmer buried somewhere underneath the self-imposed burden of representing “5,000 years of queer love stories,” a tug-of-war between the micro and macro that nearly squanders its sunny central romance with an attempt (however noble) to be all things to all people.

The plot concerns Bobby Lieber (Eichner), a queer podcaster and curator of New York City’s first LGBTQ history museum. Bobby is opinionated and proudly single, but his defenses melt away when he meets Aaron (Hallmark movie mainstay Luke Macfarlane), a macho-bro estate lawyer who’s as emotionally impenetrable as he is a total dreamboat. In the midst of an avalanche of gay club gays, their meet-cute feels just like a 21st century queer love story. Add in a score by Marc Shaiman and a bounty of Nat King Cole needle-drops, and you’d think this Gay Sally Met HarryYou would then be running. However, BrosThere are many more things it can think of.

Photo: Nicole Rivelli/Universal Pictures

Those “5,000 years of queer love stories” are referenced right from the get-go, and the B-plot concerning the opening of Bobby’s museum feels at first a sly way of transforming this mainstream studio comedy into a backdoor queer history lesson. That’s all well and good, but while Eichner deserves credit for holding space for other queer narratives than his own cis-white experience, the execution here comes off as mostly perfunctory. He calls his museum workers ciphers. This LGBTQ United Nations includes members trans, lesbians, nonbinary and bisexual. They feel uninspired and dry when they sit at a conference table, rotely espouse gay talking points.

Eichner is limited to two hours and he’s reaching for Nora Ephron levels of dimension while he does so. Bros’ script is often drawn to make his characters mouthpieces for all the issues he feels he needs to address, even at the expense of his own. Despite the actor’s volatile watchability, Bobby emerges less as a real person than a walking Twitter rant of everything that’s wrong with gay culture. That includes, but is not limited to: straight actors playing gay people; the comedic use of “the F slur”; the film industry’s capitalization on queer trauma; and the problematic nature of Bohemian RhapsodyBeing about a gay icon living in a straight relationship. Frustrating stuff, all, but made more frustrating by the fact that it’s occupying such significant space in a movie that’s supposed to be those issues’ antidote.

Eichner’s best when his ravings are instigated by more organic means. That can mean pushing his way through a crowd of clubgoers (“THEY WON’T STOP VOGUEING!”) or finding himself incapable of not having the last word when Aaron’s mother, an elementary school teacher, says second graders are too young to learn about queer history. He’s also, as it turns out, a fairly tender romantic lead with a lovely singing voice, delivering an eleventh-hour musical performance that feels like an instant rom-com classic, even if its meaning (some sort of convoluted subversion of Lin-Manuel’s “Love is love is love is love” speech, about how “love is not actually love”) remains murky at best.

But the movie belongs to Luke Macfarlane, with one of the year’s most unexpectedly poignant performances. It’s one of those perfect syntheses of actor and role, a massive career breakout that feels exciting to celebrate. You can easily imagine the one-note meathead Aaron could be, but Macfarlane really plays the pathos of this guy who’s lived a life straddling his privilege as a straight-passing masculine gay man with his desire to feel less like an outsider to gay culture. He’s easily the most complete and compelling character in the cast, and his losses and victories are the emotional high points of a film that’s at its best when it’s playing out the classic rom-com beats from a gay perspective.

Universal Pictures

Bobby and Aaron share the screen together, falling in and out love with each other as New York City seasons change. Bros feels ready to sit comfortably on the shelf with the genre’s best. Sex scenes in the film are frank, steamy and refreshingly fun. One instance is thanks to Steve, who was able to join in. And if overall, the film lacks the consistently laugh-out-loud high points of director Nicholas Stoller’s earlier work like Forgetting Sarah Marshall, his unerring desire to capture the most compassionate version of his characters makes for an experience that, despite its flaws, slaps a smile on your face that doesn’t let up.

Despite my frustrations and quibbles, Eichner sticks the landing with a finale that feels as swoony and romantic as Billy Crystal and Meg Ryan’s New Year’s Eve reconciliation. That he does so against the backdrop of the opening of Bobby’s LGBTQ museum feels like the first time the film’s disparate threads and dangling participles congeal into a cohesive whole. It’s a satisfying ending, and one that reveals Eichner’s ultimate framing of this film as a long-awaited introduction from queer culture to mainstream cinema, a Gay Rey handing off a rainbow-colored lightsaber to Luke Skywalker.

In that context, it’s hard to fault Eichner for treating this “first major studio gay rom-com” with the utmost level of responsibility. It’s true that Eichner treated this “first major studio gay rom-com” with the utmost responsibility. Bros often feels overstuffed with ideas, a treatise on Why Gay People Deserve To Be in a Rom-Com rather than just a really good rom-com with gay people, it also feels exactly in line with Bobby’s-slash-Billy’s chief goal: “I wanted to write about my world, my life, my friends.”

After all, a movie can’t really be all things to all people, even if it’s understandable for Billy to try. This museum features the Universal logo, which is actually the Universal logo. There are over 5,000 years of queer love stories. As Bobby says at the museum opening, “It feels like we’re just starting to get to know one another.” BrosThis was a valuable introduction. Now it’s time for the next step.

BrosOpening in Theaters: Sept. 30,